Versatile Media is a global film studio founded in 1993 in Hangzhou, China with nearly 500 employees in Hangzhou, Beijing, Vancouver and Los Angeles. They are the creators of one of the world’s most advanced virtual production pipelines, with 2 LED stages built.

Versatile Media works extensively in the world of virtual production, creating images that convincingly replicate environments which are indistinguishable from having been filmed on location. A key piece of equipment to achieve this is the dedolight PB70, parabolic light, known to create realistic looking sunlight which can be directly applied to many situations.